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What do you think the main motivation behind funding a startup is? Yes, you guessed it right, for most investors, it’s the high return on investment. So, whatever your product, service, target audience, or value proposition is, you need to generate revenue for your investors. And to successfully generate revenue, you need to have a […]

Have you ever thought that the startup you are founding now could become a part of your identity for the rest of your life? People will always associate the name of the startup with your name. Not only that, the right name can help your business stand out from the competition, while a wrong choice […]

In today’s fast-paced and ever-evolving business landscape, outsourcing has become a popular option for both new and established businesses. Outsourcing software development, in particular, has gained significant traction in recent years, especially during and after the Covid 19 pandemic. While the in-house software development model still remains the go-to solution for most businesses, many founders […]

“Marketing” – is one of the essential aspects of business that founders often overlook at the beginning of their journey. But if you look closely, you’ll see that most successful ventures today are historically good at marketing. Take Apple as an example, from their revolutionary 1984 “Apple II” campaign, “Why every kid should have an […]

A startup is only as strong as its team. Finding the right team structure for your tech startup is essential to its success. While there is no one-size-fits-all formula, founders must follow some basic principles. In this guide, we will outline the key things you need to focus on and tips for assembling the perfect […]

There is a famous saying, “Look before you leap,” If you are thinking of starting a startup, this saying is a must to follow.  Too often, startup founders rely on their intuition and past experience to determine what products and services to offer consumers. While this can be a successful approach for some startups, it’s […]