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Founder’s Guide to Outsourcing Software Development in 2023

Founder’s Guide to Outsourcing Software Development in 2023

In today’s fast-paced and ever-evolving business landscape, outsourcing has become a popular option for both new and established businesses. Outsourcing software development, in particular, has gained significant traction in recent years, especially during and after the Covid 19 pandemic. While the in-house software development model still remains the go-to solution for most businesses, many founders […]

A Complete Guide to Ideal Startup Marketing Team Structure

A Complete Guide to Ideal Startup Marketing Team Structure

“Marketing” – is one of the essential aspects of business that founders often overlook at the beginning of their journey. But if you look closely, you’ll see that most successful ventures today are historically good at marketing. Take Apple as an example, from their revolutionary 1984 “Apple II” campaign, “Why every kid should have an […]

How to do Market Research for Startups (Complete Guide)

How to do Market Research for Startups (Complete Guide)

There is a famous saying, “Look before you leap,” If you are thinking of starting a startup, this saying is a must to follow.  Too often, startup founders rely on their intuition and past experience to determine what products and services to offer consumers. While this can be a successful approach for some startups, it’s […]

From Idea to IPO: The 5 Stages of Funding for Startups

From Idea to IPO: The 5 Stages of Funding for Startups

If you’re an entrepreneur with a great idea, you probably dream of turning it into something big, maybe even a unicorn. Reaching this goal requires a significant financial investment, and that’s where fundraising comes into play.  In order to attract investors, you must go through a series of stages demonstrating the potential for your company’s […]

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